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In April 2023, the Centers for Medicare and Medicaid (CMS) issued a final rule revising the regulations for marketing medicare and health insurance plans.
Marketers involved in health insurance need to be aware of these upcoming changes as well as ensure their internal systems are configured in order to stay in compliance. The deadline for all these changes is January 1, 2024.
In this guide, you will get a quick overview of the most important changes you need to know about, as well how Ringba and pay per call can be used to navigate these challenges.